It’s always a good idea to offer your customers a variety of seating options and one popular option is booth seating. So what exactly is booth seating?
In cafe terms a booth is a type of bench seat which can be designed in a variety of configurations to accommodate a number of people. Typically they’re made with a wood or steel frame and upholstered with a padded vinyl seat, which makes them extremely comfortable to sit on. In fact, many cafe customers prefer them to chairs.
Booth seating has several benefits which is why they are so popular, so let’s dive in and take a closer look.
1. Privacy
Booths are usually enclosed and run along one side of a wall, offering a certain degree of privacy which customers like. You know how irritating it can be to hear the conversation coming from a nearby table, well with a booth you’ll find that a lot of sound is blocked out, enabling you to converse with ease. Another aspect that customers appreciate about booth seating is the intimacy they allow. For example, if you’re on a date you can sit closer to your partner or, if you have young children you can sit them on the inside so that they have little option but to sit still and behave.
2. Comfort
The next best thing about booth seating is the comfort factor. Because most booths have soft, cosy seating customers enjoy having a padded seat and back rest. As a result they soon find themselves relaxing and will often order another drink or some food, staying longer and spending more. Now that’s got to be a good thing, right?
3. Less disturbance
Customers often prefer booths over tables and chairs because they’re not disturbed by waiting staff having to walk in between or customers arriving or leaving, pulling their chairs in and out from the table. Since most booths can only be accessed from one side, customers may also perceive that they’re away from the flow of traffic traversing the dining area. Freelancers may also prefer to work within a booth setting as there is ample room for their laptops, phones, and papers.
Generally speaking booth seating makes your customers feel more at home since it gives them a feeling of their own personal space. Customers looking for a more intimate setting will find booth seating a real bonus. The main thing to remember as a cafe owner is that it’s not just about the quality of your food, it’s also about the experience, so you might want to consider whether booth seating could improve your customers’ overall experience.
At Cafe Chairs Melbourne we sell booth seating as well as a wide selection of other seating options including side chairs, arm chairs, tub chairs, stools, and ottomans. Why not browse our online store for inspiration or drop by our showroom if you happen to be in the vicinity. You’re always assured of a warm welcome. Mean while if you have any questions you need to put to us we can be contacted on (07) 3205 1616 so feel free to give us a call.